Netflix - you don't know me!!!

I like to think of myself as a person who knows who she is and what she likes. Yet it never fails to astonish me how well Netfix knows my tastes. It seems whenever I chose to rent a movie from Netflix against their recommendation I don't like it and when I chose to rent one they suggest I love it. So what's the problem you ask. Just do what Netflix tells you. The problems is the part of me that hates being told what to do by anybody, especially a corporate body like Netflix, completely rebels against that logical suggestion. Artificial intelligence cannot ever overcome the illogic of the human psyche. So what is a corporation to do? What should I do? I guess the human psyche is just two complex for Netflix or me to figure out tonight... I think I'll just read a book.